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Moonstone Beach

Bar x Grill

Job type:
Logo, Brand Identity, and Mural Design
Client | Agency:
Moonstone Beach Bar x Grill | (iii) Design
Creative Brief:

The Moonstone Beach Bar x Grill is a family owned restaurant that was looking to refresh their visual identity and their customers' overall experience. Owners, John and Kernn, wanted to take full advantage of their beach side location and represent the amazing Central California Coast. Most significantly, the owners wanted customers to have a warm welcome and leave with an enjoyable, memorable experience.

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Concept Sketches

Process

We wanted to enhance what already made Moonstone Beach Bar x Grill special - excellent food, the beautiful seaside view and great times with family, friends and loved ones.

Wrap Up

The identity redesign and interior make over was completed in just over a month. Moonstone Beach Bar x Grill opened again in January 2019 and saw an increase of customers by nearly 30 percent! To this day John, Kernn and the rest of the Moonstone Beach Bar x Grill team proudly serve not only loyal returning customers, but a rush of new ones as well.

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